Branding isn’t just about visuals—scent marketing is a growing trend.
How Scents Influence Branding
75% of emotions are triggered by smell (Journal of Marketing Research).
🔹 Hotels use signature scents to improve guest experiences.
🔹 Retail stores diffuse custom fragrances to boost sales.
🔹 Even websites can integrate scent branding with interactive digital experiences!
Want to build a multi-sensory brand experience? Pech Empire creates immersive branding beyond visuals!