Pech Empire

The Role of Typography in Branding: How Fonts Influence Consumer Perception

Fonts aren’t just letters—they shape your brand’s personality.

Typography Psychology

📊 Good typography increases website readability by 50% (Smashing Magazine).

🔹 Serif Fonts (Times New Roman, Garamond) – Traditional, trustworthy
🔹 Sans-Serif Fonts (Helvetica, Montserrat) – Modern, clean
🔹 Script Fonts (Pacifico, Dancing Script) – Elegant, high-end

💡 Want typography that strengthens your brand? Pech Empire ensures your visuals match your brand identity!